Welcome at HMZ Fashiongroup
HMZ Fashiongroup is manufacturer of Lemon & Soda and Lemon & Soda Private Label Concept and distributor for Gildan, Stedman, Anvil and Comfort Colors. 40 employees take care of purchase, sales, administration and distribution from our headquarters in Zoeterwoude, The Netherlands. With its own brand Lemon & Soda the company makes a big impression on the apparel market. On top of that HMZ Fashiongroup is very successful with the Lemon & Soda Private Label Concept. The company was established in 79. Now it is since many years a leading European multi-brand distributor in the promotional- and corporate clothing industry. HMZ Fashiongroup distributes strictly through dealers.

Account Management
Business relations are kept by the account managers:

WesternNetherlands:
 Joyce Braun 
 jbraun@hmz.nl
 +31 (0)6 51902228

Northern/Eastern Netherlands:  
 AndrĂ© Wennemars 
 awennemars@hmz.nl 
 +31 (0)6 53225638

Southern Netherlands and Belgium:
 Michiel Boot 
 mboot@hmz.nl
 +31 (0)6 53751543

Lemon & Soda Private Label Concept:
 Janou de Hart
 jdhart@hmz.nl
  +31 (0)6 13808941

Sales Department:
 verkoop@hmz.nl   
 +31 (0)71 5810766

Inquiries, requests, offers and orders are settled quick and flexible; telephone-, mail- and faxorders before 12.00 hrs and weborders before 15.30 hrs are shipped the same day.

Dealers
Through its mature dealer network, no customer is far away from the HMZ Fashiongroup collections. Our customers are screenprinters, embroiderers, promotional- and giftcompanies and workwear companies.
HMZ Fashiongroup BV does not deal with end-users; if we receive an enquiry its referred to our dealer network, who will follow up on the potential sale.
With professional, loyal and well-organised dealers we command good prices, based on annual volume.
The key accounts obtain, next to good prices, marketing support and priority delivery of merchandise.

Mission
HMZ Fashiongroup building promotional brands
HMZ Fashiongroup produces and distributes high quality promotional- and corporate clothing. We build promotional brands. We act by the following principles as a warrant for durable enterprising:


1.Realising profitable growth through:
Partnership with dealers: we support our dealers in achieving and keeping a leading position by offering them a broad range of creative solutions for promotional garments. Thus, they are capable of providing a complete offer to end-users.
Anticipating to the needs of end-users.
Investing cash flow in a strong and well-balanced stock.

2.Producing and distributing at lowest possible costs by striving for optimum control of  all business processes.

3.Being employer to well-educated, talented and excellent motivated employees by rewarding performances properly and by creating an attractive and open company atmosphere.

4.Conducting the highest standards in business ethics; treating all people and  businesses honestly and with respect.